Hi! I’m Rebecca, a Digital Advertising Consultant and Artist living in New York. I spent 5+ years working at Google helping startups and small businesses scale before leaving to pursue my own creative aspirations. I’m uniquely adept at combining my innovative & analytical thinking to help businesses across all verticals unlock their full growth potential. 

Here’s what I can do for you:

    • Full account audit and consultation to define business goals

    • Campaign architecture and testing strategy across all relevant ad types (Search, Youtube, Discovery, App, etc.)

    • Conversion rate optimization through advanced website tagging, effective landing pages, and strong ad copy and marketing assets

    • Audience-based targeting leveraging different campaign formats (Image/Video, Webinar, Whitepaper, Event, etc.)

    • Monitor all ads accounts on a daily basis to optimize performance and manage budgets – scaling what works and deprecating what doesn’t

    • Biweekly calls to report on business results, extrapolate insights, and recommend new strategies

    • Leverage relationships with sales reps at Google and LinkedIn to ensure priority troubleshooting, speedy ad approvals, and access to betas

  • My incredibly talented and tasteful network of friends and collaborators can get the following work done for you:

    • Brand Strategy

    • UI/UX Design

    • Meta & Paid Social Strategy

    • Video Production

Here are my qualifications:

  • I have worked within Google Ads every single day for 5+ years, managing and scaling hundreds of accounts for businesses around the world. I’ve seen it all.

  • Whether you’re a B2B SaaS company, an ecommerce store, a healthcare app, or a brick-and-mortar rehab facility or university – every single type of business and every vertical has a proven digital advertising “playbook” that works best to help your business achieve your unique goals. My exposure to a myriad of strategies at Google paired with a strong understanding of human and consumer behavior has allowed me to develop playbooks for scaling any vertical successfully.

  • Across my entire portfolio of clients, I’ve seen an average of 300% growth in marketing investment (4x their ads budgets) because of the strong performance improvements and growth in revenue that we see under my management.

    My earnings are tied to your success – you only increase budgets when you’re achieving your goals, and I charge a percentage of your overall budget. It’s a win-win for the both of us!

Here are my results:

Drove record ticket sales for a NY ferry company by diagnosing…

that they could afford 2x their customer acquisition cost whilst still remaining profitable. They proceeded to increase their quarterly budget by +$300k to capture the high influx of new customers. 

Generated a $40k deal for an AI fraud detection startup…

after bringing in just 15 leads through creative Search strategies combining Google’s machine learning with 1P data – targeting an AMB list with Broad Keywords and deploying a comprehensive Competitor Conquest strategy.

Helped a holiday subscription box 3x their new customers…

after running a full-funnel marketing strategy across Google Ads leveraging Search, Display, Smart Shopping, and Youtube to drive both sales and awareness.